Publicity and Outreach Officer Annual Report 2019

submitted by Lisa Shiota

Current Roster

Lisa Shiota, Publicity and Outreach Officer (2022)

List of Previous Goals and Progress Made

  1. Continue to exhibit at related organizations’ conferences (ALA, AMS, ACRL), update
    promotional materials – aligns with FY2018-2019 Action: Engage with other organizations and offer webinars
    and presentations

    • November 1-4, 2018: Exhibited at AMS annual meeting in San Antonio, TX. Received 109 questions; 44 were concerning MLA publications, 14 from students who were interested in music librarianship.
    • April 10-12, 2019: Exhibited at ACRL annual meeting in Cleveland, OH. Received 57 questions over the course of 3 days.
  2. Contribute to the association’s social media (Facebook, Twitter, MLA Blog) by either
    creating content or amplifying content created by others– aligns with FY2018-2019
    Action: Engage with other organizations and offer webinars and presentations

    • Posting a couple times per week on MLA’s Facebook and Twitter and bi-monthly on the blog.
      Facebook and Twitter posts include announcements for webinars and in-person
      workshops, chapter meetings, job postings, and calls for applications. Blog
      posts include announcements for webinars and interviews with MLA authors
  3. Begin research on presentations to music schools, with the goal to implement by FY2019-2020 – aligns with FY2018-2019 Action: Expand Membership opportunities at all levels of the Association
    • March 21, 2019: Presented at Howard University to 25-30 undergraduate music students as part of a lecture series.
    • April 20, 2019: Exhibited at Peabody Conservatory as part of their Career Services Launch at Lunch
    • Continuing research and invitations to present at other schools.
  4. Devise and research other avenues for outreach and engagement – aligns with FY2018-2019 Action: Expand Membership opportunities at all levels of the Association
    • With the newly-formed Advocacy Committee, created a PowerPoint template to be used at regional library conferences as a presentation about music librarianship and MLA, which is available in Humanities Commons.
    • Continuing research for other avenues for outreach and engagement.

List of Future Goals

  1. Continue to contribute to the association’s social media (Facebook, Twitter, MLA Blog) -aligns with FY 2019-2020 Action: Engage with Other Fine Arts Professional Organizations to Pursue Collaborations for Meetings, Education, and Advocacy
  2. Continue to give presentations to music schools – aligns with FY 2019-2020 Action: Expand Membership Opportunities at All Levels of the Association
    • To work with the Music Library Students and Emerging Professionals group
  3. Engage with other fine arts professional organizations to pursue collaborations for meetings, education, and advocacy. Per FY 2019-2020 Action Plan, “Priority organizations include ARSC, ARLIS, Theater Library Association, Dance Librarians Interest Group in ALA, the Association of Moving Image Archivists, and other fine arts professional organizations.” Will also continue to pursue collaborations, etc. with AMS.